a little about me…

Sister Minor Design is
Lindsay Baker

I am an independent graphic designer specialising in brand strategy, visual identity, print and digital design. I love to work with forward-thinking brands and organisations, helping to tell their story so they can flourish.

I take a considered and imaginative approach to each project, whether it be for the creation of a new brand identity, a beautiful brochure or a fully integrated campaign. I draw on over 12 years experience working with a wide range of creative agencies, clients working in culture, community, education and the arts, aswell as independent and start-up brands.

I can work with you to bring together your ideas into a meaningful and relevant approach. I care about delivering a well-defined strategic purpose to all my projects, which works hand-in-hand with beautifully crafted design and thoughtful copy.

I also regularly collaborate with a talented bunch of photographers, illustrators, animators and developers helping me to bring larger scale projects to life.

I can help you with…
Visual identity design
Brand positioning strategy
Creative direction
Logo design
Editorial design
Website design
Digital design
Copywriting & PR
Art direction
Print design & management
“I worked with Lindsay on a re-branding and website build project and was very happy with the process from start to finish. Lindsay really impressed from the outset and it soon became clear through the pitching and interview process that she understood what we were looking for and, in particular, her background in Arts Marketing really added value to the whole creative process. Lindsay combines creative vision with a pragmatic approach to what the client wants, but she also manages to suggest perfect creative choices that you might not have ever considered. I think this is the hallmark of an excellent designer, particularly when it is all done in a friendly and approachable manner, to timescale and on budget. I would not hesitate to work with Lindsay again in the future.”

Claire Fudge, Arts Connect

Interested in finding out more?

Why not drop me an email, let’s talk on a call or meet over a cup of tea. Whether you are starting with a fully formed design brief or just a great idea, we can talk about what you are looking to achieve and discuss your thoughts on outcomes, budget and timescales.

Call: +44 (0)7813 077 693
Email: hello@sisterminor.co.uk

You will also find me…

Running the independent fashion and art brand True Reverie with my husband Tim
On the organising team for Birmingham Design Festival
Co-host for Ladies, Wine & Design Birmingham with the lovely Lisa Barrett